Tyler Julka

“What you exile doesn’t disappear — it hides, festers, and returns wearing a new mask.” I’ve seen it in myself. I’ve seen it in nearly everyone I work with. We all have a Spiral stage that makes us cringe. That one color-coded version of ourselves we’d rather

“I wasn’t broken. I was between stories. And Spiral Dynamics gave me a way to breathe again.” I wasn’t doing well when I found the Spiral. But no one would’ve known. I was still getting work done. Still showing up in conversations. Still trying to hold it

There’s a strange thing that happens once you discover Spiral Dynamics. You start to see your life — your self — in color-coded clarity. It’s exhilarating at first. Then… sometimes, confusing as hell. Here are three of the most common traps people fall into when they begin mapping their own